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Last Years Winners

10 weeks..

$1000

Are you OUR next TRANSFORMATION CHALLENGE winner?

You're Going to Diet in Jan Anyway so Why Not Get Paid For it?!

..and i'll even give you the workout & macro diet plan to guarantee your results, all you have to do is show up!

Take a Before Photo

You have until Sun 14th to submit your before photos in the app.

Select a Workout

Choose a workout program specific to your goal for the next 10 weeks.

Get Your Macro Plan

Get a custom macro nutrition plan to help you get results. Log your foods in the app.

Upload Your Results

Upload your photo with your story of what the transformation meant to you.

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Your Chance to Win

Winners are selected by number of votes from other members

1st Place / $1000

2nd Place / $500

3rd Place / $250

Each winner also receives a HC bundle worth over $150; T-Shirt, Cap, Wrist cuffs & bands

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Your Best Workout Ever, Every Time: Only with the HC App!

25+ Workout
Programs

12 Week perioized programs for every goal, from total body workouts to bro splits, strength or dad bods, I got you covered.

Personalized
Nutrition Plan

A nutrition plan that adjusts with your progress to keep you on track with your goal. Track everything in the app.

Education

Hundreds of hours of video education from the basics of building muscle to deep dives into all the things muscle building nerds like me love!

Community

Private forums all under my watch, with my 2 assistant coaches Bryce & Ali helping out to answer all of your questions with personal voice replies.

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Over 25 workout programs

12 Week periodized plan to reach your goal

This program is designed with more of the “90’s bodybuilder look” as the goal. For whatever reason, 90’s bodybuilders, proportionately had huge bubbly arms and quads, compared to other body parts. So for programming, that translates to more arm and quad emphasis.

This program is designed for figure competitors (or anyone that wants to look like a figure competitor/action figure/super hero). The first priority for the program is to create the most dramatic v-taper or X-frame possible.

If you want some BIG A$$ legs...this program is for you. Not just big quads, but huge glorious glutes, hanging hams, and colossal calves...I got you! There are two separate lower body days, one with more quad focus, the other with more posterior chain focus.

If you want arms like Phil Heath...well, get his parents and his genetics, cause that’s likely what it will take… But, if you want YOUR arms to be as big as they can be - this program is for you! This program is also one of my favorite styles of programs, as I would consider it a push, pull, lower hybrid.

It is also a balanced split, meaning volume is evenly allocated to every body part, and nothing is prioritized. Off days are programmed as needed, but I would recommend 2 off days per week, 1 after chest/calves/abs and one after arms/forearms/abs.

This program is also one of my favorite styles of programs, as I would consider it a push, pull, lower hybrid. Keeping the focus on big “meat and potatoes”, “logbooked” movements...while progressing to some brutally dense bodybuilding style volume towards the end of the program.

The program is designed to get you wide AF. Like, you'll need to turn sideways to walk through doors wide. Like, a CRAZY v-taper wide. Like, you wanna look like a real life super hero wide.

This program is a nice starting point for a beginner, but also has merit for the advanced lifter to be able to take a step back and spend time refining the principles that drive results with muscle. The Total Body Program is 12 weeks in total.

This program is great for beginners to intermediate lifters looking to fully take advantage of their “newbie gains'' phase. The program revolves around what most new lifters really need to focus on: tracking and progressing big “Meat and Potatoes” exercises.

This Half Body Program is a nice place for intermediate to advanced lifters. For the intermediate it's an exceptional place to get a nice balance of muscular volume and frequency - a good way to quickly build a muscle building skill and condition it.

Do you want a wide back? Or a thick back? Whatever you said: Wrong answer. You want both. This program is also one of my favorite styles of programs, as I would consider it a push, pull, lower hybrid.

This is the program I designed specifically for Laszlo Kiraly. He is a Hungarian Classic Physique pro. He will be using this program in preparation for the 2022 season. His goal is to re-qualify for, and compete at the Olympia.

This is the exact program I have designed for my wife. Her goals are to prioritize her lower body over upper body. In her words, she wants to have: “HUGE glutes, quads and hams like an Olympic Sprinter”. For upper body she wants big delts, and a defined/strong looking back emphasizing a “v-taper” with, much less focus on chest, upper traps, and arms.

If your goal is to have pecs so big that when you walk into a room they get there 5 minutes before the rest of your body...this program is for you. This program is also one of my favorite styles of programs, as I would consider it a push, pull, lower hybrid.

This program is designed to for those that want to be HUGE and HUGELY STRONG. And strong specifically within the "big 3" lifts. 12 weeks of programming to have you hitting PRs and carrying more lean tissue than ever before.

This is possibly one of my favorite programs. This is a nice translation for those moving from intermediate to advanced. And provides a great “hybrid” of a transitional strength and bodybuilding program. Although the program progresses to a fairly advanced level, I could argue it could still be great for beginners, because a lot of people find this split enjoyable.

This push / pull / lower split is designed for really anyone, from beginner to advanced. It has a balanced approach of frequency and volume which makes it fit a multitude of goal sets. If you are coming from the 1/2 Body split, this PPL split is a seamless transition forward to the next step into advancing your training.

Are you feeling beat up? Always sore, exhausted, can't get a pump and havent been progressing on your lifts? You MAY need a recovery phase before you start your next program. And this isn't your grandma's recovery phase (I don't know what that even means - but it sounds cool).

It’s Brett Wilkin’s off season program preparing him for his 2023 Olympia debut. His top priorities are Legs, Delts and Arms

It’s is being used to “bridge” between shows and/or bulking (growth) phases. The main goal is to maintain, or progress, straight sets in lower rep ranges, while working within estimated minimal effective volume ranges.

Have you seen the progress Terrence Ruffin has made the last few years? Have you seen what he did in 2020? Moving up to 2nd at the Arnold. And then later that year to 2nd in the world? This is the exact program we used from the Arnold, leading up to the Olympia.

This is the EXACT program Terrence Ruffin used for his 2021 prep Mr Olympia. It is an advanced program not for the faint of heart, with slightly more emphasis on upper body.

There is more frequency for arms, back, chest and calves. All sets listed are working sets. All working sets are taken to failure (0RIR). Rest time is 2-3 minutes before working sets.

The is a nice "in the middle" program for those transitioning to from beginner to intermediate. The program alternates between upper and lower days. The higher frequency will still allow you to arguably progress at a faster rate, compared to a “bro split”, but this program also includes a bit more isolation work as arguably you may need a bit more stimulus per given body part.

Meet Your Coaches

Joe & the team are here to guide you every step of the way with private voice notes to your questions

Joe Bennett

Joe "Hypertrophy Coach" Bennett is one of the most recognized, well-known and respected trainers in the fitness industry.

Bryce Bahm

Since entering the health industry in 2007, he has had the pleasure of working with thousands of different men and women with a multitude of different backgrounds, levels of experience, and goals.

Eli Hargis

Coach Eli Hargis has been consistently lifting weights for 15 years and have been an in-person trainer, training a large range of clientele for the past 7 years. Eli has his NSCA-CPT, and has gone through the N1 Biomechanics and execution course.

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Over 30,000 members

Transformed their physique with the HypertrophyCoach app

Miguel Lopez

I’m nearly 49 and with our second child due imminently I thought it was time to get my ass in gear. I wanted to build bigger delts so I ran the Cannonball program.

Marina Menegotto

I have never done a cutting phase for so long and the results got me really impressed. With the app it’s way easier to stay on track with my nutrition and chase my goals.

David Lingley

I lost nearly 20lbs – exactly where I expected to be. Thank you Coach. Your app has showed me so many things, happily a lifetime member.

Wei Wu

With Joe’s app, I believe I will one day make my dream come true! Thank you, Joe, for your absolutely outstanding app.

Jessica

From hardly being able to get through the day, to now being able to push myself through intense workouts. This gave me a goal. Thanks, Joe, for rekindling that fire I really needed!

Nicolas Putnam

This was my first time ever cutting weight and prepping for a show, I learned a TON along the way, I also can’t wait to take what I’ve learned from the app and apply it to my next prep. This is only the beginning!

Kevin Gregar

The support of this group, the great workouts and execution in the app, has made everything possible. I am eternally grateful.

Nikita Gorin

I’ve used calorie and macro calculator through all my prep. Also I’ve done Terrence Olympia 2021 Program. We have same goals and same main body parts to focus so it was really great.

My promise to you..

I'm not just offering programs; I'm staking my reputation on your transformation.

Start with a free trial. You'll get a workout made just for you, specific to your goal, plus a whole bunch of other features to keep you on track, from nutrition tracking to check-ins.

Commit for just 12 weeks, and if you feel anything less than astounded by your results, reach out. I promise a hassle-free, immediate refund – no ifs, no buts. I'll give your money back right away. I really believe in my app and want you to see great results.

So, think about it: What's stopping you from trying?

Joe Bennett - HypertrophyCoach

NO B.S Watch My Intro Here

Join The 10 Week Challenge

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Monthly

Month to month payment

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  • Macro nutrition plan
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  • Voice replies from Joe & Team
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Lifetime

Only for the dedicated

$695$395/one time

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Frequently Asked Questions

Yes, you can switch your current program anytime in the app.

All of the workout programs are available in the app only. This is because the app tracks all of your sets and reps to show your progress over time.

Yes, you can either use our database of over 250k foods or create your own directly in the app.

I would recommend starting with the full body program and then progressing on to an upper, lower split.

Every member gets personal access to me and Bryce in the forums. Post ANY question about your training and either Bryce or I will reply personally to help you. I do not currently offer 1 to 1 coaching outside of the app.

All programs are suitable for men & women but I do have specific programs for women such as Mrs Hypertrophy which I created for my wife Carole.

If you are not 100% satisfied in any way or even if you give it a go and just decide it’s not for you within 30 days. I will personally give you a full refund.

The app is created for use by 1 person at a time. This is because the app has tracking and goals specific to you and will make changes based on your goal to keep you on track.

Choose your plan to start finally building muscle!

Save up to $300 this week only when you join the transformation challenge!

Monthly

Month to month payment

$29/month

  • Over 25 workout programs
  • Macro nutrition plan
  • Over 100 hours of education content
  • Coaching forums with Joe & team
  • Voice replies from Joe & Team
JOIN NOW

Yearly

Our most popular plan

$249$169/year

  • Over 25 workout programs
  • Macro nutrition plan
  • Over 100 hours of education content
  • Coaching forums with Joe & team
  • Voice replies from Joe & Team
JOIN NOW
Purchase as a gift?

Lifetime

Only for the dedicated

$695$395/one time

  • Over 25 workout programs
  • Macro nutrition plan
  • Over 100 hours of education content
  • Coaching forums with Joe & team
  • Voice replies from Joe & Team
JOIN NOW
Purchase as a gift?

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